A Leadgeneration Machine for ComplianceWise
The Brief
- Increase Engagement: They needed to boost webinar attendance, whitepaper downloads, free trials, and demo bookings.
- Expertise in LinkedIn Ads: They required a marketing partner skilled in LinkedIn Ads to effectively target and engage the fintech audience.
- Rapid Results: They needed to achieve quick, measurable results to validate market fit and drive growth.
The Solution
Leveraging our deep understanding of the fintech sector and expertise in LinkedIn Ads, we crafted a targeted campaign for ComplianceWise. Our strategic approach included:
Targeted LinkedIn Ads:
We combined educational content with ComplianceWise’s unique selling points to engage and inform the target audience.
Focus on Key Metrics:
We emphasized high engagement and cost-effective lead generation through optimized ad creatives.
Campaign Execution:
Our campaign not only attracted leads but also provided actionable insights for continuous improvement.
ICP Segmentation:
Split the target group based on job titles to personalize ad copies and catch the attention of decision-makers.
Market Feedback:
Utilizing direct communication with the market to gather insights into customer preferences and potential barriers.
Results in the First 3 Months
Verified MQLs
Free Trials (SQLs)
Increase in active pipeline
Results in the First 3 Months
Verified MQLs
Free Trials (SQLs)
Increase in active pipeline
“Within just three months, our efforts generated 122 leads, translating into free trials, new clients, and increased webinar participation. This quick success highlighted our fintech expertise and the efficacy of our ad creatives in driving high engagement at lower costs.”
